The Adjuster Called at 6 PM. You Missed It. They Hired Someone Else.

It's 6:03 PM on a Tuesday. A public adjuster is sitting in his truck outside a hail-damaged property, trying to get a roofer on the phone before he writes his Xactimate estimate. He calls three numbers. The first one answers - not you. You get a voicemail notification at 8:47 PM. The job is already gone.

This is not a rare situation. It is the default situation for most roofing contractors without someone covering phones after the crew clocks out.

The Window Is Shorter Than You Think

Insurance leads - especially supplement opportunities and post-storm canvass calls - have a reply window measured in minutes, not hours. Adjusters move fast. Homeowners who just had a tree through their roof are not waiting until 9 AM to get a callback. Whoever picks up first gets the inspection scheduled, gets on the roof, and gets named on the claim.

One storm-belt roofer we work with was losing an estimated three to five qualified insurance leads per week to after-hours voicemail alone. Those are jobs that were already in motion - someone was already looking for a contractor. They just needed a live response.

What Tom Does at 6:03 PM

Tom is ARC's AI receptionist. When that adjuster calls at 6:03 PM, Tom picks up, asks the right questions - property address, carrier, whether an Xactimate has been started, scope of damage - and logs everything directly into JobNimbus or AccuLynx before you pour your second cup of coffee in the morning.

Tom does not put people on hold. He does not say "our office is currently closed." He captures the lead, qualifies it, and sets the callback or inspection appointment based on your actual calendar availability. The adjuster feels heard. The homeowner gets a response. You wake up to a filled pipeline.

Tom is part of the Starter tier at $1,499/mo, which gets you one AI teammate covering your phones, intake, and CRM logging around the clock.

Supplement Calls Deserve the Same Treatment

It is not just new storm leads. Supplement calls from adjusters or public adjusters trying to get ITEL photo documentation requests answered, or clarification on line items before they close an estimate, are just as time-sensitive. Every day that conversation sits in voicemail is a day the file moves forward without your input.

Tom handles inbound supplement inquiry calls the same way - collects the relevant details, flags urgent items, and routes them so your project manager or estimator sees them first thing. No more playing phone tag with an adjuster who already moved on.

Your Competitors Are Already Doing This

The roofing companies eating your lunch on storm response are not necessarily bigger or better. They just have someone answering the phone at 6 PM. That is the entire advantage. Response time is the product in insurance roofing - your Xactimate skills and supplement experience do not matter if you never get on the roof.

If you want to know exactly where your phone coverage is bleeding leads, get a free AI audit. It is a 15-plus page custom report built around your actual call volume, after-hours gaps, and CRM workflow - delivered in 24 hours. No generic advice, no sales deck.

Start With Tom

If you are losing insurance leads to whoever picks up first, Tom is the hire to make right now. He covers your phones when you and your crew are on roofs, in attics, or off the clock - and he logs every lead into the system you already use. Start with the Starter tier at $1,499/mo, or stack a full storm-response team with the Full Team plan at $4,999/mo. Either way, get the free AI audit first so you know exactly what you are working with before you build anything.