Your Instagram DMs Are Losing You Filler Consults After 6 PM
The 9 PM Lip Filler Inquiry You Didn't See Until Morning
She scrolled your before-and-afters on Instagram, loved what she saw, and sent a DM asking about lip filler pricing and availability. You were closed. Your front desk was home. By 9 AM the next morning, she had already booked a consult somewhere else.
This is not a rare story. It is Tuesday night at virtually every med-spa that relies on a human to monitor social.
Why High-Intent Shoppers Won't Wait
Botox and filler buyers are impulse-adjacent. The moment they picture the result, they want a next step - fast. A 10-hour response window feels like rejection, and competitors with always-on coverage win the booking by default.
Membership upsells and laser package inquiries follow the same pattern. One medspa in the Pacific Northwest told us their Saturday-night DMs were their highest-intent traffic all week - and the most ignored.
What Hudson Does While You Sleep
Hudson is ARC's outreach teammate. He monitors incoming Instagram DMs, Facebook messages, and web contact forms around the clock. When a prospect asks about a Juvederm package or wants to know if you're running a summer laser promo, Hudson replies in your brand voice within minutes - not hours.
He qualifies interest, answers FAQ-level questions about your services, and drops a direct booking link that syncs with Mindbody, Boulevard, or Vagaro so the consult lands on your calendar without anyone lifting a finger.
HIPAA-Aware From the Start
Hudson keeps pre-appointment conversations at the inquiry level - service interest, availability, general pricing - so no protected health information is exchanged before a proper intake is in place. Your clinical team handles the clinical side. Hudson handles the front-door conversation.
The Revenue Picture
A single captured lip filler consult that converts to a membership can be worth hundreds of dollars in recurring monthly revenue. One Florida medspa we work with found that after-hours DM coverage was the single fastest way to reduce the gap between social engagement and actual booked appointments.
Hudson alone starts at the Starter tier - $1,499 per month plus a one-time $5,000 onboarding fee - and includes a 14-day free trial so you can see the booked-consult impact before you commit.
Hire the Teammate Who Never Misses a DM
If after-hours Instagram and web inquiries are where your highest-intent prospects are slipping away, start with Hudson. He is purpose-built for outreach and follow-up, he speaks fluent aesthetics, and he connects directly to the scheduling tools your front desk already uses. Try him free for 14 days and watch your morning calendar fill up from conversations that happened while you slept.
Sutton, Hudson, Tom, Sarah, Christi, Mike. Six named AI teammates working 24/7. The audit maps which one bleeds the most money in your shop today.
The 11:47pm Instagram DM that cost you a $3,400 package
Most med spas miss 30-40% of after-hours consult requests. They land on Instagram and sit unread until 9am.
The Filler Inquiry You Missed at 10 PM Cost You $800
A high-intent shopper DMed your med-spa about lip filler after hours. By morning, she'd booked with your competitor.
Your Instagram DMs Are Losing Botox Clients While You Sleep
A high-intent shopper DMed your med spa at 11 p.m. asking about lip filler pricing - and booked your competitor by 8 a.m.
