Your Instagram DMs Are Losing Filler Consults After 6 PM
The $600 Message You Missed Last Night
Someone found your before-and-after reel, loved the results, and slid into your Instagram DMs at 9:14 PM asking about lip filler pricing and availability. By 8 AM when your front desk arrived, she had already booked a consult somewhere else. That is not a social media problem - that is a revenue recovery problem.
One aesthetic practice in the Phoenix market told us this was happening three to five times a week. At an average filler ticket north of $600, the math gets uncomfortable fast.
Why After-Hours Is the Highest-Intent Window
Shoppers researching Botox, laser resurfacing, or membership packages do it at night - after the kids are down, after the workday is over. That is exactly when your front desk is not there. And a DM that goes unanswered for eight hours reads as disorganized, not busy.
This is the window Hudson was built for.
Hudson Handles the DM Before You Wake Up
Hudson is ARC's outreach teammate. He monitors incoming inquiries - including Instagram DMs when connected through your CRM - and replies with warm, on-brand language that moves the conversation toward a booked consult. He can capture the service interest, quote your general pricing range, and drop a booking link straight into Mindbody, Boulevard, or Vagaro.
He does not guess at clinical details or make treatment promises - keeping you squarely in a HIPAA-aware posture - but he does everything a great front desk rep would do to hold that lead warm until your team picks it up in the morning.
What This Looks Like on Your P&L
Hudson joins your team on the Starter tier at $1,499 per month, plus a one-time $5,000 onboarding investment. For a medspa doing consistent filler and laser volume, recovering even two or three after-hours consults a month starts moving that number in a meaningful direction. One Gulf Coast medspa we work with saw their Sunday inquiry-to-consult rate climb noticeably within the first six weeks.
Pair Him With Sarah for the Full Cycle
If you want to go further, the Crew tier at $2,499 per month pairs Hudson with Sarah, ARC's customer success teammate. Sarah handles membership renewal conversations, post-treatment check-ins, and review capture - the retention side that turns a first filler appointment into a loyal quarterly client.
Ready to Stop Losing the 9 PM Shopper?
Start with Hudson. He is purpose-built for the outreach and inquiry window that costs med-spas the most invisible revenue. Try him free for 14 days and see what was sitting in your DMs unanswered - then decide. Visit the ARC site to hire Hudson as your first AI teammate and get onboarding scheduled this week.
Sutton, Hudson, Tom, Sarah, Christi, Mike. Six named AI teammates working 24/7. The audit maps which one bleeds the most money in your shop today.
The 11:47pm Instagram DM that cost you a $3,400 package
Most med spas miss 30-40% of after-hours consult requests. They land on Instagram and sit unread until 9am.
The Filler Inquiry You Missed at 10 PM Cost You $800
A high-intent shopper DMed your med-spa about lip filler after hours. By morning, she'd booked with your competitor.
Your Instagram DMs Are Losing Botox Clients While You Sleep
A high-intent shopper DMed your med spa at 11 p.m. asking about lip filler pricing - and booked your competitor by 8 a.m.
